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Ultra Sensitive Fish & Potato

Wheat free, GE free and completely natural

Ultra sensitive diet range were developed for dogs with special diet requirement from all natural, organic healthy ingredients.




We love dogs, all dogs. That’s why we want your dog to have the best natural dog food available, so they can stay in the best possible condition.

All our dog food is all natural, sourced from raw materials, from the human food chain whenever possible. They’re GE free, have no artificial colouring or flavouring, and are produced using the extrusion method, to keep them fresh. With Ultimate Feeds you get exactly what you expect – we never substitute due to lack of availability or because of pricing.

We know that, like us, you want you dog to have the best – that’s why we have made Ultra Pet Supplies available to New Zealand dog owners.

Ultra Sensitive Fish & Rice formula has been developed especially for dogs with allergies to red meat and some grains.

  • Contains omega 3 & omega 6
  • Garlic, Kelp, Oregano & Rosemary
  • No artificial colours or flavours
  • No preservatives
  • Wheat and GE Free


Product Ingredients

Fish meal (a natural source of glucosamine) sourced from wild fish caught in New Zealand waters, ground Idaho potato, flax seed meal, tallow, (stabilized with vitamins C & E in the form of natural tocopherols, citric acid, rosemary extract), fish oil (for the correct balance of Omega 3 and Omega 6), kelp (a natural source of chelated minerals), oregano, rosemary (a powerful antioxidant and promotes cardio-vascular health), garlic, salt, added vitamins and chelated minerals.


Product feeding

1 – 1 1/2 cups (100-150 gms) per 10 kg of body weight per day.

When introducing your dog to Ultra, mix 25% Ultra with their existing food, then gradually increase the Ultra to 100% over the next week

Massey University confirms Ultra Dog foods exceeds A.A.F.C.O’s standards.

Store in a cool dry place. To maintain freshness, store in the bag in a lidded container.